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A lot has been said and written about “the new normal” in the face of the pandemic and how businesses need to modify their processes fundamentally to stay on top of safety guidelines. But has any good come out of all the talk? How are customers feeling in this market? This article will throw some […]
Cloud telephony represents a big milestone in the tech world and has made a great impact on the everyday lives of people. The power of the cloud is huge—especially cloud telephony, which has gained a paramount position in business communications. Simply put, cloud telephony harnesses the capabilities of cloud servers to deliver flawless, cost-effective, intelligent […]
According to Hubspot, 71% of customers believe the most important thing a business can do for them is value their time. That doesn’t come as a surprise, right? Afterall who enjoys struggling to reach out to businesses and spending long hours on support calls? Or worse—incessantly waiting on hold? Good customer support agents don’t just […]
What would you prefer to do? Sleep for an extra hour or spend that time commuting to work? The choice is obvious, isn’t it? Our social media is full of fancy remote working pictures from all over the world, ever since it became popular—thanks to COVID-19. The bar has been set so high and the […]
Every business has one ultimate goal––to make profits. The only way to thrive in such competitive and saturated markets is by focussing on innovative marketing strategies. SMS marketing is one such strategy that will help you boost your revenues. With smartphone users increasing to more than 90% of the population, it is imperative for businesses […]
It would be so much more convenient if disasters and emergencies came with a warning. We would know exactly what to do and how to do it. Alas, that’s not how things work. Organisations often fail to deal with calamities due to lack of timely planning. And since crises always arrive when they’re least expected […]
We’ve come a long way from being a society of phone operators, or even landlines—the so-called ‘dark ages’ when people were glued to their landlines and could not attend calls on the go. Virtual numbers, powered by the cloud, have been a game-changer for the business communication arena. Perhaps the term seems ambiguous to you. […]
As smartphones take over our daily lives, we also notice an upward trend in customers calling up businesses before making any purchases. Marketers realise this and, therefore, plan their advertisements accordingly. However, if your visitors are unable to click on the ads and connect instantly, all advertising and marketing efforts go in vain. This is […]
Can you name a single company that hasn’t ever lost a customer till date? Probably not, right? The truth is, no business owner likes to think about losing customers. But, in order to handle the rate of customer churn (a.k.a. the rate at which you lose customers over a given period of time), you need […]
One of the most common challenges that businesses face regardless of their size, is retaining existing customers. In this fast-paced business world, this task is easier said than done. So given the fierce competition, what do you think is the best way to retain customers? Surely, you need to innovate and come up with unique […]