3 Ways the BFSI Sector can Offer Enhanced Personalisation
Almost every industry today has adopted different kinds of personalised approaches in how it communicates with its customers. Some of the major reasons that prevented companies from fully embracing different facets of personalised customer communication earlier were data privacy concerns, traditionally implemented systems with minimal automation, etc. However, as far as personalisation in the communication process is concerned, a survey from Accenture reports that […]