Browsing author
As we leave behind 2020 and gear towards the end of 2021, organisations need to redefine their communication strategy to expand their customer base. Fortunately, modern business owners have realised the importance of customer interactions in the current economic climate. Today, customers choose problem-solvers over product-pitchers and desire a personal touch in everything that they purchase. In fact, 66% of […]
The sales profession is in a deep state of flux. It’s transitioning to a digital-first approach from an offline, seller-driven approach, with the focus moving firmly to the buyer. The COVID-19 pandemic has certainly played its part in this shift, accelerating the digitisation of all things and effectively, revolutionising the nature of communications. To thrive after disruption of that […]
The food delivery business in India has taken off in the last few years. Brands like Zomato and Swiggy have started to offer quick and easy methods for customers to enjoy delicious food from the comfort of their own homes. Zomato’s impressive listing at their recent IPO affirms that food aggregators in India have come […]
The Business Process Outsourcing (BPO) industry worldwide has come a long way in the pandemic era. The initial impact took it by surprise, but providers have now accepted the new normal. The global landscape saw a massive decline in managed services when the blow came, and things looked bleak for BPOs. Yet, COVID-19 gradually emerged […]
Customer satisfaction is—or at least should be—the ultimate goal of every business. Certainly, it is one of the keys to success and, therefore, it makes business sense to focus on improving it. Imagine a scenario where a customer calls your call centre to resolve an issue. Often they have to navigate a robotic IVR system […]
The ongoing coronavirus pandemic has affected several aspects of our life, including the way we work and conduct business. In a scenario like this, it is natural for business owners and entrepreneurs to shy away from starting a new venture. But it doesn’t have to be this way. The pandemic is the new normal and […]
The COVID-19 pandemic is the biggest health crisis in the current times. Despite the vaccine rollouts and lower case rates, fear prevails. Resurgent waves and new strains of the virus are still keeping the world on a back foot. One thing that has kept us connected through this pandemic is technology. It has allowed schools […]
What is speech to text? Speech to text recognition is a simple software that transcribes audio files into text. It refers to the ability of software to identify a set of words of the spoken language and format them for readability. In simpler terms, speech to text software hears audio and uses linguistic algorithms to […]
Mental health, its significance and its role in shaping individuals have been spoken about at length over the last couple of years. The conversation about prioritising a healthy work-life balance has entered public discourse and is being emphasised now more than ever. Several reports have brought to light how the pandemic affected the mental health of working professionals, with […]
When it comes to running successful marketing campaigns, everything boils down to thinking outside the box. You need to focus on creating an impact so that you can enjoy high ROI without spending a fortune. This is possible only with creative ideas and unique tools instead of run-of-the-mill strategies. A missed call number scores on […]