World of technology is ever evolving. New ways come up that makes the way business operates much efficient and convenient. These evolving technologies have created ripples in the arena of business communication. Companies these days are leveraging the latest technologies to improve their communication processes and customer experience. One such trend which is gaining attention these days is voice broadcasting. This technology broadcasts the messages in an extremely fast and effective manner.
Voice broadcasting began way back in the 1990s but gained momentum only in the recent few years. It uses a pre-recorded message that is broadcasted to hundreds or thousands of call recipients at once. The primary advantage of voice broadcasting is that it allows you to reach out to the users almost immediately through the calls. It ensures that the information is passed on at the earliest.
Why Businesses Prefer Voice Broadcasting
Over the past many years, the majority of the business have opted for the voice broadcast service. This rise in the trend is due to the plethora of benefits this service offers. Below is a list of 10 such benefits which has made voice broadcasting a popular choice of business.
1. Convenient to Operate
The primary advantage of using cloud-hosted voice broadcasting solution is that it is convenient to use. Broadcasting is extremely easy since it does not require specific software or hardware. The client using a cloud-hosted voice broadcasting solution can simply login into the web portal provided by the service provider and can straightaway create a voice broadcasting campaign by uploading the contact list and drafting the broadcasted message.
2. Easy to Schedule
A striking feature that sets this service apart is that it allows the scheduling of messages. A pre-recorded message can be scheduled for any time of the day or any day of the week/month. Many service providers such as Servetel also provide the option to resend the broadcasted call in case it is not answered in the first attempt.
3. Adds a Personal Touch
Conventional method of bulk SMS lacks a personal touch, which is provided by voice broadcasting. It allows you to tailor the message as and when required. It increases customer’s interest in listening to a message. It gives you an edge over competitors and makes your brand stand out.
4. Flexible to Change
Another advantage of using voice messages is that you can easily make the changes in the campaigns even if they’re running. Depending upon the needs, the target audience, and the nature of the message that needs to be delivered, the user can alter the settings upon the method of sending the message.
5. Light on Pocket
For a business to survive and grow, it gets essential to manage the finances effectively. Here voice broadcasting comes to rescue as it can provide the services at very affordable prices. It serves both the purpose of reaching out to the customers, without investing too much money.
6. Ensures Information Consistency
If you follow the traditional method of promoting, you might ask customer service agents to call and inform the customer about the offer. A major setback in this process is the message inconsistency; different representatives will convey the information differently which can lead to disparity in the communicated information. However, with voice broadcasting, you can rest assured about maintaining uniformity and consistency in the messages as the same recorded message is broadcasted to all the contacts.
7. Tracks Delivery Status
With voice broadcasting, you can also get access to the detailed reports. These reports can throw light on the data and highlight important facts about the campaign. You can ascertain if your calls are answered or not. Also, you can view the name of the customers who have answered the call.
8. Industry Independent
Another benefit of voice calling services is the versatility that it provides. This method of customer support and marketing is suitable for all kinds of businesses. Not only that, the system can easily adapt to the requirements of different business and provide customised services as well.
9. Brand Building
It is essential for businesses to maintain their presence in the market. They can easily do so with the help of voice broadcasting services. It drastically increases the presence of your brand. Also, the ability to reach out to several customers at once naturally widens the scope of business and establishes a hold of your brand. The masses start knowing your product, brand, and company.
10. Increasing Sales
The primary aim of every business is to earn profits, and the only way to achieve this is by driving sales by leaps and bounds. Voice messaging acts as an excellent tool to market your product or brand. It provides a wider reach than any other method. From service providers to business owners, everyone can witness a spurt in the sales after using this method. It encourages the customers to try your product or services or even visit your office.
Voice message broadcasting service is unique and gives a chance to the companies to send personalised messages. Besides, with the ability to reach out to thousands of customers, it is a not only effective but also cheaper mode of marketing. If you are trying to establish your brand and aim to reach out to your customers quickly and efficiently, then you must tap the benefits of voice broadcast system in your favour.